April 9, 2002

USC Annenberg School offers a light personal review of the WSJ redesign. Those of us that use the online version of the Journal on a daily basis have noticed a great jump since the redesign began implementation over a month ago. The site is much quicker and the interface is cleaner. The queries now are very quick again and there is a deep pile of data/information to search through.

Snippets: I have noted the redesign more than once... Nihal ElRayess has shared part of the IA perspective on the main WSJ redesign and the WSJ Company Research redesign parts of the project... The Guardian provided its insight in February (a good piece of researched journalism)... It looks like the WSJ redesign began in at least March 2000... The $28 million spent on the Web reworking (hardware, software, visual, and information architecture) is much less than the $232 million spent on a new printer for the WSJ print version or the $21 million for an advertising campaign to tout the new WSJ... The previous version of the WSJ site was a hand rolled CMS and now have been moved into Vignette... Those interested in the overal WSJ plan will like what is inside the presentation of Richard Zannino, Executive Vice President and CFO of Dow Jones & Company.



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