March 30, 2003

Shopshifting using a Rough Cloud of Information

Shopshifting, is a well coined term I picked up from Mike Lee and something I am doing more and more with my Hiptop. In the Model of Attraction I discuss the a "rough cloud of information" that the user has following them. The mobile device can allow the user to have access to their desired information and make well informed decisions. I often use my Amazon Wishlist to find books or media I am interested in to physically see it and verify my interest in it, or to enter a new found item in the wish list. I entered one book into my wishlist while at Powells as it was full price and a large book I did not want to carry back. I did buy it yesterday with my Barnes and Noble discount and take it home. I also use IMDB while in the video store or Blockbuster to find DVD names or other movies with actors or actresses I like.

The "rough cloud of information" does take thinking about as not all information is accessible from mobile devices, it is not easy to drop into mobile devices, nor is some of the information called what I think it should be. Users often add metadata or change the descriptors for the information. I do this often as I am not attracted to what some want to call items or information chunks.



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